Plenty of women dress for the weather. She dresses for the vacation she is already planning. WOMEN is the Allergic to Boring Dayz collection for the one who brings color into every room she walks into, and it opens with a design called Breeze.
A garden in full bloom
Breeze is a watercolor burst of tropical flowers. Big hibiscus blooms in coral, tangerine, blush pink and golden yellow crowd together, every petal washed in soft gradients as if they were painted outside on a sunny afternoon with the paper still drying. Tucked between them, long palm leaves in cobalt blue, teal and leafy green fan out in every direction, and little buds and sprigs fill the gaps so there is not a single bare inch. It is lush without feeling heavy, the kind of pattern you keep finding new flowers in.
Bright on white
The whole print sits on a crisp white ground, which keeps it fresh and sunny instead of dark and jungly. The colors seem to float. From across the room it reads as pure summer, and up close you catch the brush strokes and the way the blues deepen where two leaves overlap. Wear it for a breezy morning walk along the water, a long patio lunch with the girls, or the airport, because the vacation officially starts at the gate. It pairs with denim, with white, with a stack of bracelets and a big laugh, and it never once asks her to tone anything down.
For the woman who is always in bloom
This is for the friend who books the trip, builds the itinerary and still says yes to every detour. For the mom who shows up to the soccer game in the brightest print on the sideline and waves at everyone. For your sister who owns a sun hat for every season and has opinions about all of them. For the woman who refuses to let a gray week turn her gray. Picture her walking in with a coffee in one hand and her sunglasses pushed up into her hair. That is SO her. Allergic to boring, immune to blending in, and wearing hibiscus in October.
Written by Lucas. Thanks for reading.